[ICTF2025] Conquering Japan, the birthplace of subculture... What is the secret to 'Blue Archive' becoming a legend?
'Blue Archive' is a monumental game that captured the hearts of local gamers when it was released in Japan, the birthplace of subculture. The game, which rose to the top of the Japanese market immediately after its release in February 2021, has successfully recovered in popularity and sales with every major update, and has maintained its popularity to this day, four years later. Furthermore, it has successfully pioneered the position of domestic subculture games by gaining explosive popularity in the Korean and global markets.
Blue Archive is the first subculture game released by Nexon Games, which won the Korea Game Awards twice in 2016 and 2020 with 'Hit' and 'V4'. While most subculture games adopt a dark and hopeless worldview called 'apocalypse', this game differentiates itself with a story in which the user, who takes on the role of a teacher assigned to the school city 'Kibotos', leads students to complete missions.
As the t...